Westfield

Our Café Questions in shopping malls

On paper, the challenge was not an easy one: to create a human and spontaneous bond in the heart of Westfield shopping centers.

For 3 weeks, we toured 8 centers in France where we installed our Café Questions concept.

The formula is simple: we set up a pretty, ephemeral café, happily inviting people in for a coffee, and letting them play with our menus on which are written our 20 questions.

The result: hundreds of encounters and interactions, and people pleasantly surprised to see such an original concept in a shopping mall. Click on the image below to watch some testimonials from participants!